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Running a small business in Fredericton isn’t easy. You work hard to bring in new customers, keep them happy, and build your reputation. But here’s the truth: most local businesses are sitting on thousands of dollars in untapped revenue—and they don’t even know it.
The gold mine isn’t in more ads, more social posts, or even more leads.
It’s in the list of people who already know you.
If you’ve been in business for a few years, you’ve likely served hundreds—maybe thousands—of people. Many of them:
- Loved your service, but haven’t been back in months (or years)
- Meant to rebook but never got around to it
- Told friends about you, but haven’t left you a Google review yet
- Asked about another product or service but didn’t buy at the time
That’s not lost business. That’s an opportunity waiting to be unlocked.
We all focus on the next customer: the next ad campaign, the next post, the next promotion. But ignoring your existing list means:
- You spend more to attract new people, while your old customers forget about you
- You miss out on easy, low-cost repeat sales
- You lose Google visibility because you’re not consistently getting 5-star reviews
1. Reactivate Your Old Leads:
Send a simple, friendly email or SMS:
“Hi [Name], we miss you! We have a special offer for returning customers—want me to send you the details?”
2. Automate 5-Star Reviews:
Ask happy customers to leave a review on Google. Each 5-star review boosts your local ranking and builds trust with new customers.
3. Segment and Reward Your Best Customers:
Give VIPs early access to specials or thank them with a loyalty offer.
You don’t need a huge budget to grow—you just need to leverage the assets you’ve already built.
I put together an Increased Visibility & Revenue Audit to help you uncover how much revenue is hidden in your current list and how to start turning it into booked appointments and 5-star reviews.
Get tailored local SEO and growth strategies that attract more leads, increase visibility, and boost long-term revenue.
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